Advertising relationship
Aussierlotto is an authorised advertising partner of Tattersall's Sweeps Pty Ltd ("The Lott"), the licensed lottery operator in Australia · Victoria. This relationship is governed by a written Letter of Authorisation. Under that letter, Aussierlotto may promote The Lott's licensed lottery products via paid search and display advertising on behalf of the licensee.
Licence reference: Victorian Public Lotteries Licence 2018-01.
Licensee's official site: https://www.thelott.com.
URLs covered by the authorisation:
- https://www.thelott.com/powerball
- https://www.thelott.com/oz-lotto
- https://www.thelott.com/tattslotto
- https://www.thelott.com/set-for-life
What this means in practice: links marked "Play on The Lott" or tagged rel="sponsored" route the reader to the licensee's site, where the entry is purchased and settled. Aussierlotto does not process payments, does not hold tickets, and does not settle prizes. All transactions are subject to the licensee's own terms.
This page explains how Aussierlotto makes money, and what effect that has — or doesn't have — on what we publish. Plain answer: editorial decisions come first, and every commercial link is labelled.
What we may earn
If a licensed operator in Australia · Victoria runs an affiliate programme,
Aussier Media Pty Ltd may join it. When a link on this site is part of such a
programme we mark it explicitly with rel="nofollow sponsored"
so you can see it, and so search engines don't treat the link as a
ranking signal.
What we do not earn
We never earn commission from unlicensed operators, lottery-betting products, or offshore sites. Sending readers to an unlicensed operator is both commercially banned for us and a regulatory problem in Australia · Victoria, so we simply don't do it. Our licensed-operator list is the limit of what we'll recommend.
How we mark sponsored links
Every outbound link to an operator includes rel="nofollow".
Links under a paid programme additionally carry sponsored.
Links to regulators, news sources and help-line services are never
sponsored. When in doubt — look at the link's rel attribute.